In this clip we see, in a fun and small way, the effect of design on behaviour. The basic question is: Can we get more people to choose the stairs by making it fun to do? The answer in Odenplan, Stockholm would seem to be yes.

This entry was posted on Friday, November 20th, 2009 at 10:19 pm and is filed under What's New . You can follow any responses to this entry through the RSS 2.0 feed. Both comments and pings are currently closed.